Since its inception in 1910, Women’s Wear Daily magazine has been a leading force in the apparel industry. As an informational staple, the magazine covers general topics such as: fashion, business, beauty, men’s, runway, and accessories. Each topic has several sub-topics. For example, a few that business is broken down into are: trade, HR, marketing, retail, and markets. From a business student’s perspective, WWD gives a really good big picture view in regards to long term strategies. This information can be vital for higher-ups and even for students like us. There are not many sources that have a section devoted solely towards mergers & acquisitions or markets. This is why I like Women’s Wear Daily, because it can give me information that is easy to access sources sometimes require a subscription for.
If you watched NYFW and wanted to look at the styles, WWD has a review of all different designers with an analysis on the lines and photos of the collection. Click here to see more