Discovering a Major: Visual Presentation and Exhibition Design

by Kate Kim as told to Emily Bennett

Kate Kim

Kate Kim

I am currently in my final semester in Fabric Styling, but I got my Associate’s degree in Visual Presentation and Exhibition Design.

A display I designed for Sol Republic headphones

A display I designed for Sol Republic headphones

The Visual Presentation and Exhibition Design (VPED) major focuses on the visual aspects of designing displays and equipment, and the overall merchandising of a store. We also gain experience designing “pop-up shops”, which are gaining popularity in today’s market. People who choose this major generally have goals of becoming visual merchandisers, merchandise display designers, store layout designers, or window display designers. This major was the number one factor why FIT was my top choice. There is no other program like VPED in the whole country! What really drew me in was the fact that it specializes in a specific industry, yet it provides so many various opportunities career-wise. Because of the classes I took, I have experience creating visual presentations and displays for brick-and-mortar stores, pop-up shops, museums, showrooms, exhibition and event spaces as well as experience in event planning, set design, mannequin styling and even more! Right now I am interning with Michael Kors.

A Point of Purchase design encouraging voting

A Point of Purchase design to encourage voting

Mannequins I styled that were on display in the windows looking out onto Seventh Avenue

Mannequins I styled that were on display in the windows looking out onto Seventh Avenue

¬† I chose VPED because I was fascinated with the idea of capturing people’s attention on the street with a window display, therefore creating interest to come inside to shop. Some of the classes I really enjoyed were Display Graphics, Point-of-Purchase Display Design, Design and Rendering, Event and Promotion Design and Exhibition Design. I think the most interesting class I took was the Exhibition Design one. We had to design a pop up shop layout as well as the merchandise displays. I remember working on the 7th Avenue window with a group to create props and design a window to display merchandise. This was seen by everyone who walked by the school!

A design for the pop-up shop version of Bonobos

A design for the store Bonobos

The greatest thing I learned from attending FIT was mastering several computer graphics programs as well as familiarizing myself with the fashion and visual design industry.


Find out more about Visual Presentation and Exhibition Design here!

Note: Starting in Fall of 2015 the Visual Presentation and Exhibition Design major will no longer be an Associate’s of Applied Science Degree. The College has changed it to a Bachelor of Fine Arts Degree. The College recommends any students interested in pursuing a BFA in VPED to first complete their Associate’s Degree in Communication Design.

–Emily–