Fashion advertising has always been more visual than verbal, which may play into its favor in the current, highly visCOMual marketing environment. We are seeing a trend in this mega-media environment for marketers to be involved in a heightened sense and use of visual literacy, […]
Tag: marketing
10 Trends for Better Marketing and Results in 2013
Everyone loves top 10 lists. So now that we’re ending the first quarter of the year…here’s some helpful directions to focus on in your marketing and business (they are in no particular order of importance) 1. Integrate your marketing As much as everyone would really […]
GOOGLE MAKES MAD MEN, SAD MEN
Print Media Commissions are not in Mad Men Visions In 2012, Google billed over 20 billion in advertising dollars. This was more than the total of all U.S. print media. What a contrast to what magazines and newspapers sold just five years ago! In 2006, […]
Social Media week – observations and a guest blogger on those observations
Social Media week was full of fantastic events with different experts in various sectors. The networking was great because each venue had different people to meet and multiple points-of-view. There were two global takeaways I had from the events I attended. · The first is […]
Stop marketing, and you’ll see a change
We’re usually so busy trying to get started in marketing that we tend to forget that once we start, we need to continue. What happens if we don’t? Today’s guest blogger, Aruna Inalsingh (http://www.animarketingservice.com/) provides some insight into marketing, measurements and meltdowns of the corporate […]