Posts tagged: Jewelry

BRAND Strategy HOW-TO from Cartier

By , March 22, 2012 11:15 am

HOTTOPICSINSIDER  recommends that if you have not seen the new  Cartier 3 min+ ad you absolutely have to.  Not only is it stunning, but it absolutely embodies a breakthrough concept in advertising style and  exemplifies what Brand strategy is all about.  The emphasis here is about authenticity, passion, dreams, and desire.
Get in on the buzz.   View it now.

Related articles:
- Is the Cartier ad the start of something new?
- Cartier Watches the Luxury Market


All That Glitters: The History of Shiny Things

By , January 22, 2012 7:56 am


City Source Expo: Fashion Manufacturing in New York

By , January 16, 2012 12:41 pm

FIT’s City Source Expo: Fashion Manufacturing in New York, held on January 10 and coordinated by The Enterprise Center, was announced on StartUpFashion (January 9), The Emerging Designer, and Ecouterre (January 9), and featured on (January 10).

Here are some of our photos!!

Tiffany’s Window goes hand in hand with their digital storybook

By , December 13, 2011 2:27 pm



During the Winter Holidays, the windows of every establishment are so lavishly decorated to initiate the beginnings of the Holiday season.

This year, luxury Jeweler Tiffany & Co. created a story, “The Winter Carousel,” that translated from their 2011 whimsical holiday windows to send traffic to their digital storybook to learn more.

Click here to Read / Hear “The Winter Carousel Story”

The concept focuses on a magical carousel that comes to life along with a young boy and his grandfather in a major landmark in New York, Central Park. The young boy, his grandfather and the carousel animals then visit the Tiffany flagship store on Fifth Avenue to discover that they had been there many times before.

Tiffany is able to convey their association of a boy’s childhood experience with diamonds, which highlights the season of gift giving and include their branded products through their digital storybook as well as their relate-able three-dimensional Holiday Windows.

Dalia Strum teaches SXF 120: Blogging Smarts for Business.

Color Recycling In Art and Life…

By , November 30, 2011 8:00 am


As I now believe that I am moving to Santa Fe on Dec. 14, after a whole life and career in NYC, I think of one of my favorite exhibits taking place at the privately run, not-for profit Wheelwright Museum in Santa Fe.

What do you do when your traditional raw materials are no longer available and you are a skilled and talented craftsperson with years of experience and surrounded by continuing traditions? You reinvent your materials by recycling “junk” and possessions surrounding you.

This is what the jewelry designers at Santa Domingo Pueblo (Kewa) created between 1920’s to the 1950’s in New Mexico. They reinvented their craft and made it more “contemporary”. The Wheelwright Museum in Santa Fe, NM explores their jewelry in their current exhibit curated by J. Roderick Moore called – Thunderbird Jewelry of Santa Domingo Pueblo.

The scarcity of materials was caused by turquoise mines taken over by American companies, the turquoise was replaced by mosaics of inlaid and appliquéd inexpensive plastics (multicolored), bones of animals (off-white), LP’s (browns), celluloid (monotone) combs and battery casings (black). The pieces were sold as cheap trinkets for tourists visiting the Southwest. Today, they are collector’s items and worth hundreds of dollars.

Bead Society at FIT

By , November 28, 2011 4:13 pm

For more information, please visit or email

Jewelry is Getting More Colorful!

By , October 12, 2011 10:10 am


Precious and semi-precious colored stones galore in jewelry, the more colorful the better!
Strange and exotic mixtures in multi-colors using fuchsia stones mixed with turquoise and coral.
Asymmetrical jewelry in precious stones that are ombre and mixed and matched.
Different colored metals mixed together with stones.
Great pieces coming from Erickson Beamon, Chrishabana, Lulu Frost, Amanda Pearl Dannijo Jewels, Kara Ross, etc.
Great contemporary uses of materials. Crochet, macramé, rope, knotting along with diamonds gold and silver.

Barbara Arlen teaches SXC 100: Color Theory and Culture, SXC 110: Color Discovery Interactive Workshop, SXC 260:Color Painting Studio, and SXF 840: Career Opportunities for Working with Color.

Henri Bendel: Open-See for New Designers!!

By , October 3, 2011 11:58 am

Linked in Sterling

By , May 22, 2011 9:07 am

There are some non-credit classes that I have wanted to take for a while, but can just never schedule them in. This course is one of them – SXW 115: Sterling Silver Link Jewelry Workshop.

Each semester Garnet stops by the office to show me more photos of his students having a blast and making the prettiest sterling silver links. We then have the usual conversation of “When are you going to take my class?” “Maybe in the Fall, I’m really busy. But I will! Soon…”

Maybe this Fall I will ACTUALLY take his class! But, we will see what happens.



















Garnet Barracks teaches SXW 115: Sterling Silver Link Jewelry Workshop.

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