Tag Archives: merchandising

Star Wars: The Merchandise Awakens

by Beth Posted on December 16, 2015

The designer’s job is to take buzz and capitalize upon it. This is also the marketer’s job, and the ones who work for George Lucas and Disney Inc. are the best in the world. Did you know a new Star … Continue reading →

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Modern as a Menswear Mag

by Beth Posted on December 2, 2015

New publication ventures ebb and flow.  The last few years the trickle became a mighty river, and these are marketed mostly towards young, adventurous male consumers.  We have been able, luckily, to subscribe to many of these, so we are … Continue reading →

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