{"id":3524,"date":"2012-03-20T15:47:00","date_gmt":"2012-03-20T19:47:00","guid":{"rendered":"http:\/\/blog.fitnyc.edu\/hottopicsinsider\/?p=3524"},"modified":"2020-01-21T18:52:26","modified_gmt":"2020-01-21T22:52:26","slug":"nordstroms-gives-back","status":"publish","type":"post","link":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/2012\/03\/20\/nordstroms-gives-back\/","title":{"rendered":"Nordstrom&#8217;s gives back"},"content":{"rendered":"<p><a href=\"http:\/\/blog.fitnyc.edu\/hottopicsinsider\/author\/daliastrum\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"2220\" data-permalink=\"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/2011\/09\/27\/some-blogging-tips\/blog-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?fit=590%2C375&amp;ssl=1\" data-orig-size=\"590,375\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Jos\\u00e9 Luis Guti\\u00e9rrez&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;BLOG written on  old typewriter&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;BLOG&quot;}\" data-image-title=\"BLOG\" data-image-description=\"&lt;p&gt;BLOG written on  old typewriter&lt;\/p&gt;\n\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?fit=500%2C317&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?fit=590%2C375&amp;ssl=1\" class=\"wp-image-2220 alignnone\" src=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?resize=94%2C59\" alt=\"\" width=\"94\" height=\"59\" srcset=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?resize=500%2C317&amp;ssl=1 500w, https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2011\/09\/Smart-Blogging-Tips.jpg?w=590&amp;ssl=1 590w\" sizes=\"auto, (max-width: 94px) 100vw, 94px\" \/><\/a><strong>WHAT\u2019S TRENDING<\/strong><\/p>\n<p>Nordstrom\u2019s has started using the recently popular application \u2018Draw Something\u2019 to engage with their younger demographic for their $10,000 scholarship program offered to high-school juniors.<\/p>\n<p>When users are engaging with the app, a pop-up ad from Nordstrom displays a video with embedded links to their store locator, the Nordstrom mobile site as well as their YouTube channel.<\/p>\n<p>In order to be considered for the Scholarship, the applicant must live In a state that has a Nordstrom location within the same state, have a 2.7 GPA, volunteer or participate in extracurricular activities and plan on applying for financial aid for a four-year college education. In addition, the scholarship will be paid out in four installments of $2,500 over four years.<\/p>\n<p><a href=\"http:\/\/www.nordstrom.com\/scholarship\" target=\"_blank\" rel=\"noopener noreferrer\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"3528\" data-permalink=\"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/2012\/03\/20\/nordstroms-gives-back\/nordstrom-scholarship\/\" data-orig-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?fit=185%2C185&amp;ssl=1\" data-orig-size=\"185,185\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"nordstrom scholarship\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?fit=185%2C185&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?fit=185%2C185&amp;ssl=1\" class=\"alignleft  wp-image-3528\" src=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?resize=256%2C256\" alt=\"nordstrom scholarship image\" width=\"256\" height=\"256\" srcset=\"https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?w=185&amp;ssl=1 185w, https:\/\/i0.wp.com\/blog.fitnyc.edu\/hottopicsinsider\/files\/2012\/03\/nordstrom-scholarship.jpg?resize=150%2C150&amp;ssl=1 150w\" sizes=\"auto, (max-width: 256px) 100vw, 256px\" \/><\/a>The advertisement opens within a lime-green square starting off with the bold statement \u2018Ten 4 U\u2019.<\/p>\n<p>A video initiates with past participants receiving checks from Nordstrom and the celebration with their loved ones.<\/p>\n<p>Concluding the end of the video, another banner populates asking the question \u2018Think U have what it takes?\u2019 and displays Nordstrom\u2019s scholarship url <a href=\"http:\/\/www.nordstrom.com\/scholarship\" target=\"_blank\" rel=\"noopener noreferrer\">http:\/\/www.nordstrom.com\/scholarship<\/a><\/p>\n<p>This is a great opportunity for Nordstrom to give back to the Community and prove students with opportunities that truly need this in order to achieve their goals in terms of education.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><em>Dalia Strum teaches <a href=\"http:\/\/www.fitnyc.edu\/3063.asp\" target=\"_blank\" rel=\"noopener noreferrer\">SXF 120: Blogging Smarts for Business<\/a>.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WHAT\u2019S TRENDING Nordstrom\u2019s has started using the recently popular application \u2018Draw Something\u2019 to engage with their younger demographic for their $10,000 scholarship program offered to high-school juniors. When users are engaging with the app, a pop-up ad from Nordstrom displays a video with embedded links [&hellip;]<\/p>\n","protected":false},"author":247,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"post-templates\/post-middle-column.php","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8600,30,8558],"tags":[12311,8594,12309,9268,12310,12308,8572,12312,38565,7720],"class_list":["post-3524","post","type-post","status-publish","format-standard","hentry","category-inside-retail","category-students","category-tech-tuesday","tag-community","tag-creative","tag-draw-something","tag-fashionistas","tag-mobile-application","tag-nordstroms","tag-retail","tag-scholarship","tag-students","tag-technology"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1v7EM-UQ","_links":{"self":[{"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/posts\/3524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/users\/247"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/comments?post=3524"}],"version-history":[{"count":0,"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/posts\/3524\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/media?parent=3524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/categories?post=3524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.fitnyc.edu\/hottopicsinsider\/wp-json\/wp\/v2\/tags?post=3524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}