Don’t Be Cliche on Valentine’s Day!

Written by Guest Blogger: Amanda Burrill, Travel Channel host, chef, athlete and freelance writer and copyeditor. Five near-NYC weekend ideas, and a pet care solution that will change your life. Flowers, chocolate and a dinner reservation on Valentine’s Day? Yawn. You’re better than that! This […]

EDITORIAL AND PRESS RELEASE – P.R. influence through $$

PRESS RELEASES BY PUBLIC RELATIONS COMMITTEES lead to content that functions like press releases but are paid-for in so-called NATIVE ADVERTISING. Here are some vital questions to consider: Is a brand’s PR’s use of mobile media a sign of authenticity? Will media have explicit editorial […]