When technology intersects with fashion – you benefit.

There’s a new tech idea/website that’s been specifically developed for fashion designers (although other businesses can certainly use it).  It seems to be a cross between crowdfunding/sourcing and market testing.  Here’s how it works: A designer posts several new items from their upcoming collection – or variations on one item – for instance the designer could post one item in multiple colors to see which color is the most appealing. The customer, if interested in the item, makes a commitment to purchase it.  When orders reach a minimum number designated by the designer, then the customer is charged and the […]