Category Archives: Packaging Design

From Paperboard to Eye-Stopping Project: Packaging Design Students Top the Competition

A team of three Packaging Design BFA students has won first place in the Paperboard Packaging Alliance Student Design Challenge for 2021. Competing against more than 40 other teams from 10 schools, FIT teams also took one of two honorable … Continue reading

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Packaging Design adds terrific taste to Best Damn Cookies

Navya Jhunjhunwala is well on her way toward building a career in packaging design with an emphasis on food products. Her multi-step approach, honed at FIT, often leads to iconic, deceptively simple designs, easy to manufacture. They also build on … Continue reading

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The semester’s first assignments

How do you teach remotely a curriculum grounded in creativity? Creatively. The high level of teaching and student engagement within the School of Art and Design shows how quality instruction can take place under unusual circumstances. First assignments are often … Continue reading

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Opportunities in the Rebranding of America

There’s a wave of rebranding taking place across the country in the wake of Black Lives Matter protests, and a realization that Black dollars matter as well. For many major brands, it has been a long time coming. “The names … Continue reading

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Packaging Design students hit the sweet spot!

Capturing 3rd place in Paperboard Packaging Alliance’s Design Challenge  How can a candy bar compete these days, especially at the movies? Concession stands are a dazzle of popcorn, candy, half-gallon sodas, hot dogs, “cheez”-drenched nachos, and ice cream. Indie theaters sell … Continue reading

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