All posts by Paige Smith

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How to Design and Merchandise an Accessory Line

Meet our new Instructor, Art Veloira!

He will be teaching SXF 218 How to Design and Merchandise an Accessory Line, starting October 30, 2014!

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So, tell us a little about yourself…
I moved to New York in the summer of ’96, and immediately found a job in a costume jewelry company. For the last 18 years, wherever I lived and live, worked and work, I always walked the block of 39th Street, between 7th & 8th Avenues, five days a week. To this day, I would sometimes still stop and think how lucky I am to be working in the famed Garment District. The excitement goes on after so many years, without cease.
As a designer in a private label design and manufacturing facility, I’ve had the most rewarding experience of working with many famous labels and talented designers, including Peter Som, Zac Posen, Tommy Hilfiger, Michael Kors, Lela Rose, Isaac Mizrahi, and Doncaster Collection. This training has sharpened my skills as a designer and artisan with a unique perspective, and that is the ability to interpret, understand, and even get excited by an aesthetic that is not my own, as my prime objective is to deliver a piece–if not a collection–worthy of the customer’s label or name.

Was there a project or accomplishment that you consider to be significant in your career?
I consider that during the end of every major market season, Spring market in September and Fall market in February, is an accomplishment simply for having survived it, since I cater to the runway needs of a few designers during NY fashion week, and since accessories are oftentimes the last to be developed, I always worked with a challenging and tight deadline. Remember, I don’t work with just one or two designers at a time! I’m sure many designers would agree with me that talent and sense of style is a given, but stamina is another outfit we must put on every day, to make it in this industry.
But my very first taste of the garment district is what I consider most significant, in relation to my career as a designer. It was the searing summer of 1993, and to support my short stay in NYC as a struggling visual artist, I accepted a job as a delivery person to a dear friend who makes garment samples for a few clothing designers in the area. My afternoons were spent carrying multiple garment and shopping bags, schlepping them from Woodside to midtown, after a morning of ironing the freshly-sewn garments I was going to deliver. No blood, but sweat and tears, yes. But this experience opened me to the idea of possibly, one day, a career in fashion might be a nice idea?

What is exciting in the accessories market right now?
Since I work closely with different types of manufacturers, I hear more often now that there seems to be a boost in interest in manufacturing locally. This means that many designers will be more comfortable producing, since MOQ’s here are relatively not as high as any given factory in China. That to me is very exciting.

Can you give us a sneak peak of what your class will be like?
Other classes seem to have been attended by enthusiastic professionals who are mostly not in the fashion industry yet. I would expect this class to be the same, and by experience, I see that it’s not about trying to find inspiration in designing a collection, but rather, many students battle with the fact that they have too many ideas! My class will be about trimming and editing these ideas, culminating with a concept for a collection that is cohesive, impactful, and relevant. Lots of talk, visuals, and interaction!

Thank you and we look forward to your class!
To register for this class, please visit fitnyc.edu/noncreditregister

RETAIL MARKETING SOCIETY

Attention: FIT Business Certificates Students
Luncheon Meeting
Wednesday, September 17, 2014
RETAIL INDUSTRY REVIEW & OUTLOOK
A Panel Discussion with Experts from Standard & Poor’s Ratings Services

12:00 noon – 2:00 pm
Arno Ristorante141 West 38th St., NYC (between Broadway & Seventh Ave.)

Our panelists will consider the following questions facing the retailing and supermarkets industries in 2015:

* Sears & J.C. Penney: Headed in Different Directions?
* Myths and Realities: The Long-term View of Online Retail vs. Bricks and Mortar
* Mergers, Acquisitions and Leveraged Buy-Outs: What’s Hot? What’s Not?

Panelists from Standard & Poor’s Ratings Services:
Bob Schulz, CFA, Managing Director, Analytical Manager, Retail & Restaurants
Ana Lai, CFA, Senior Director, Analytical Manager, REITs and Homebuilders
Toby Crabtree, Director (department stores, apparel, online  retailers)
Chuck Pinson-Rose, CFA, Director (supermarkets and specialty hard goods)

Moderator:
Margaret Cannella, Adjunct Professor, Columbia Business School, former retailing analyst  Scroll down for bios of our panelists.

For more info: http://www.retailmarketingsociety.org/223/index.html

Killer Heels: The Art of the High-Heeled Shoe

Christian Louboutin shoes
Christian Louboutin. “Printz,” Spring/Summer 2013. Courtesy of Christian Louboutin. Photograph: Jay Zukerkorn


Brooklyn Museum

Killer Heels: The Art of the High-Heeled Shoe
September 10, 2014–February 15, 2015

Join a Museum Guide for a free Gallery Tour of the exhibition!
More info- http://www.brooklynmuseum.org/exhibitions/heels/#

**Don’t forget your Student ID for a discounted Ticket! http://www.brooklynmuseum.org/visit/