February Update: Design Entrepreneurs in the News

 

Chromat in Vogue

via Vogue

It’s just the beginning of 2014 and our alumni have been up to great things.  Here’s our roundup of designers in news:

1. Becca McCharren of Chromat was featured in Vogue for her fall/winter 2014 collection that made its debut at Made Fashion Week. She was also interviewed for the NYCEDC blog and talked about her DENYC experience.

2. Dominic Louis was featured in WWD for their fall/winter 2014 New York Fashion Week show. The review said, “The designer’s postapocalyptic aesthetic was infused with sophistication for fall.”

3. Mirame’s swimsuit lands in Westchester magazine just in time for spring.

4. Wild magazine reviewed the Titania Inglis fall/winter 2014 collection and described it as ”coming together to create a cool equilibrium.”

5. Jacqueline Stone of Salt + Stone went on air to talk with BBox radio about dating, proposals and jewelry.

 

Design Entrepreneurs NYC Spotlight: Melinda Huff of Mirame

Today we’re chatting with our Design Entrepreneur Melinda Huff, Founder and Chief Creative Officer at Mirame.

Can you tell us about your line?Mirame is a swimwear brand with a sportswear edge. We specialize in one piece silhouettes that are fashion forward. We also offer generous coverage bikinis that reference old Hollywood glamour.

When did you start your start Mirame? 

I launched Mirame in Febrauary 2011.

Why did you start it?

I started Mirame because of the gap in the market for edgy and advanced one piece silhouettes. Solid bodies are not represented in this category either. I wanted to expore the one piece in referene to dancewear and how our wardrobe can transition from beach to bistro.

Can you give us three words to describe the brand?

Beach to bistro.

What’s your brand signature?

Fashion forward one piece silhouettes.

Why did you apply to DENYC?

FIT is amazing. I had been receiving general business tips, but reached a wall and needed fashion industry specific guidance. DENYC was the obvious answer.

What do you hope to get out of the program?

Industry guidance in the merchandising and branding arenas.  Great connections with industry advisors and peers.

Favorite piece in your collection?

I love the new Ellen bikini.  It has a retro appeal, with a skirted bikini bottom and cap sleeve swim top.

Best part of being a NYC designer?

Everything at your fingertips!

Tell us a fun fact about yourself

I fell in love with swimwear when I found myself living on the north shores of Oahu with nothing but my sewing machine and suitcase in hand.  I took to making bathing suits as a way to make money so that I could feed myself.  A love affair was born!

Learn more about the label at Mirame.