Tag Archives: Magazine

A Trip to Hearst Magazines: Good Housekeeping

Hearst Tower

On Friday, April 8th, I had the opportunity to visit one of the most innovative and leading media companies: Hearst. Known for their variety of award-winning magazines in their magazine division; I had an amazing experience touring Good Housekeeping magazine and their testing Institute on the 29th floor of the Hearst Tower located in Midtown Manhattan.

The Good Housekeeping Research Institute (GHRI), formally known as the “Experiment Station,” was founded in 1900.  For over 100 years the GRHI has provided America helpful tips and tricks in everyday living to conducting highly acclaimed scientific research on home products.

In 1909, the magazine established the Good Housekeeping Seal of Approval. Products advertised in the magazine that bear the seal are tested by GHRI and are backed by a two-year limited warranty. About 5,000 products have been given the seal to this day.

GH

April 2016 Issue

My time visiting the GHRI was extremely informative and interesting to see how journalism technique and scientific research cooperated under one roof to formulate the leading consumer product women’s magazine. I suggest taking any opportunity of touring the Heart Tower, as I found it to be an eye-opening experience into the daily life of a career in the magazine industry. I would like to thank Professor Leopold and ED2010 again for enabling me to join the outing.

For my readers, here’s a delicious and simple recipe I read on this month’s issue of Good Housekeeping.

Bacon & Egg Fried Rice:

Good Housekeeping

Good Housekeeping

Good Housekeeping

Good Housekeeping

CFDA/Cosmo Careers Event

This past Saturday, I attended the CFDA/Cosmpolitan Fashion Career Summit at Hearst Tower.  The day started at 8:15 with registration and breakfast (the muffins were to die for).  The event consisted of various sessions with multiple speakers in each session.  Some of the speakers were Joanna Coles (the Editor-in-Chief of Cosmpolitan), Cynthia Rowley, Jenn Rogien (Costume Designer for “Girls” and “Orange Is the New Black”), the fabulous and opinionated, Tom Fitzgerald and Lorenzo Marquez, Isaac Mizrahi, and my all-time favorite, Alix Campbell who is the Photography Director at Cosmopolitan.  Usually at these sort of magazine events, people from the photography department at the magazine aren’t represented or talked about, so I was extremely, extremely happy that I saw Alix up there.  Overall, I think that some of the sessions could’ve been shorter with the networking reception being longer, but I learned a lot and it was great to meet a lot of people in the business.  I passed out a lot of my Psst…Hey You… cards and received a lot of positive feedback from that.  Being in such a positive environment really motivated me to work even harder.  I am excited to attend next year and I highly recommend it to anyone here at FIT!

xx,
Ashley